Company Description
Digitas is The Connected Marketing Agency, committed to helping brands better connect with people through Truth, Connection, and Wonder. The team is diverse, with experts in data, strategy, creative, media, and tech working together across continents to make better connections and achieve ambitious outcomes. Digitas operates in over 18 countries across six continents and is part of Publicis Media, which is present in over 100 countries and employs nearly 80,000 professionals.
Role Description
This is a full-time, on-site role located in Lagos for a Digital Media Executive. The Digital Media Executive will be responsible for planning, implementing, and optimizing our digital media campaigns. The role will involve creating, managing, and measuring campaigns to ensure alignment with our clients’ business objectives and needs from a media standpoint. The Digital Media Executive will collaborate with the creative and strategy team to ensure that campaigns meet their objectives and deliver on key performance indicators.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field
- 1+ years of experience in digital media planning, buying, and optimization
Experience in managing digital media campaigns across various digital channels, including display, search, social and programmatic.
- Expert knowledge in digital media platforms, including Google AdWords, Display Ads, Facebook Ads Manager, Twitter Ads, and LinkedIn Ads
- Experience with media planning and buying tools.
Ability to think strategically and develop insights-driven digital marketing plans that align with client objectives and KPIs
- Strong analytical skills with experience analyzing and interpreting data to extract insights
- Excellent communication and presentation skills with the ability to effectively communicate insights and strategy with internal and external teams
- Ability to work in a fast-paced, detail-oriented, and deadline-driven work environment
- Strong project management skills with the ability to manage multiple projects and priorities effectively
I’m a tech-savvy professional with a passion for web development, digital marketing, and a proven track record of helping companies thrive through my diverse skill set.
