DeliciousnessNaija Catering Services is a leading catering company renowned for delivering exceptional culinary experiences. We blend the rich flavors of authentic Nigerian cuisine with the elegance of Continental dishes. Our services, which range from large-scale event catering to exclusive à la carte offerings, are crafted with a commitment to quality and a passion for food. As we continue to grow, we’re seeking a dynamic Digital Marketing Officer to help us tell our story and connect with our customers, both online and in the real world.

Responsibilities

• Digital Strategy: Develop and execute comprehensive digital marketing strategies across all channels, including social media, email, and our website.
• Content Creation: Plan, create, and manage high-quality, engaging content (e.g., photos, videos, blog posts) that highlights our brand, dishes, and services.
• Social Media Management: Oversee our social media platforms, including community management, content scheduling, and campaign execution.
• Performance Analysis: Track and analyze key performance indicators (KPIs) to measure the success of campaigns and optimize future strategies.
• Paid Advertising: Manage and optimize paid digital campaigns (e.g., social media ads, search engine marketing) to maximize return on investment.
• Event Marketing: Coordinate and manage our presence at food festivals, markets, and other events to generate leads and increase brand awareness.
• Partnerships: Identify and secure strategic partnerships with local businesses, event planners, and influencers to promote our catering services.
• Promotional Materials: Develop and manage the production of high-quality offline marketing materials such as menus, brochures, and flyers.
• Market Research: Conduct market research to identify new offline marketing opportunities and stay ahead of industry trends.

Qualifications

• Proven experience (2-4 years) in a marketing role, with a strong portfolio of both digital and offline campaigns.
• Demonstrable knowledge of social media platforms, content creation tools, and digital analytics.
• Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships.
• A strategic and creative mindset, with a passion for food and the catering industry.
• Ability to manage multiple projects, meet deadlines, and work effectively both independently and as part of a team.
• Bachelor’s degree in Marketing, Communications, or a related field is a plus.

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