Company Description
Stephanie John & Associates is a unique PR and Strategic Communications agency located in Lagos, Nigeria. We’re driven by the Human Experience, which pushes us to create Strategies and Stories that close the GAP between YOU and YOUR audience. We create experiences which harness human emotions and influence consumer behaviours in a way that impacts our clients’ businesses.
Role Description
This is a full-time hybrid role for a Content Analyst. The Content Analyst will be responsible for developing web content and content strategies, conducting research, writing, proofreading, and editing.
Responsibilities
- Developing, implementing, and managing campaigns that promote StephanieJohn&Associates and its clients’ products and services.
- Driving website traffic and acquiring leads/customers for our various clients and StephanieJohn and associates using keyword-targeted content pieces.
- Communicating and cooperating with the account management team to produce well-researched content for publication online and in print.
- Developing and following an editorial calendar, and collaborating with other members of the team to ensure the timely delivery of content materials.
- Developing related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs.
- Organizing writing schedules to complete drafts of content or finished projects within deadlines.
- Utilizing industry best practices and familiarity with the client’s vision & mission to inspire ideas and content.
- Synthesizing research and turning it into compelling stories in a range of formats, for a range of audiences.
- Editing, revising and delivering content strategies and materials across varying communications channels on tight timelines
- Staying ahead of trends by using industry knowledge and research to drive content ideation and writing.
- Creating error-free, professional, and high-visibility deliverables such as blogs, press releases, case studies, social media snippets, media scripts and client presentations.
Qualifications
- Web Content Writing, Writing, and Creative Writing skills
- Experience in developing content strategies and conducting research
- Proofreading and Editing skills
- Excellent written and verbal communication skills
- Knowledge or interest in marketing and brand building
- Understanding of SEO and digital marketing trends
- Ability to work both independently and in a team environment
- Bachelor’s degree in English, Journalism, Communications, or related field
- Minimum 3 years experience in PR or strategic communications
I’m a tech-savvy professional with a passion for web development, digital marketing, and a proven track record of helping companies thrive through my diverse skill set.
