General Manager Marketing at OutsideIn HR
Location: Lagos
Description
Our client, a reputable financial institution, is interested in hiring a General Marketing Manger (Life Insurance) who will be instrumental in driving strategic initiatives and leading teams toward achieving our growth objectives.
This role demands a visionary individual capable of overseeing and enhancing sales efforts across various platforms to ensure market expansion and sustained business growth. Working closely with the corporate marketers to meet sales targets, ensure customer satisfaction, and contribute to the growth of the department.
Responsibilities
- Formulate an overall strategy, manage people, and establish policies.Ensure the team meets the strategic goals for their division by setting operational initiatives to meet set targets.
- Directly market various classes of insurance products to corporate and individual customers.
- Oversee indirect marketing efforts through brokers, agents, and consultants to expand the company’s reach and customer base.
- Utilize teamwork, management, research, leadership, brand management, and sales skills to achieve marketing, relationship management, and sales goals, focusing on generating income and increasing our market share in the insurance industry.
- Prepare accurate and timely weekly and monthly reports to track performance, identify trends, and make informed decisions.
- Identify prospective clients and explore new markets to uncover business opportunities, with a focus on the financial institution sector.
Qualifications
- In-depth knowledge of insurance products, regulations, and markets
- Candidates who currently play senior role at either AGM or DGM level
- Previous sales, marketing, and customer service experience.
- Good first degree from a reputable higher Institution
- CIIN (Added Advantage)
- Minimum of 10 years’ Leading, managing Sales or Commercial team
I’m a tech-savvy professional with a passion for web development, digital marketing, and a proven track record of helping companies thrive through my diverse skill set.
