Job Overview:
We are seeking a skilled and creative Digital Marketer to join our team. The ideal candidate will be responsible for developing, implementing, and managing online marketing campaigns that drive brand awareness, increase engagement, and generate leads. This role requires a deep understanding of digital tools, strategies, and analytics to optimize marketing efforts and achieve business objectives.
Key Responsibilities:
• Create comprehensive digital marketing strategies to promote products, services, or brand awareness across various online platforms.
• Plan, create, and publish content for platforms such as Facebook, Instagram, LinkedIn, Twitter, and TikTok. Monitor engagement and build a strong online community.
• Optimize website content, keywords, and structure to improve organic search rankings and increase website traffic.
• Manage pay-per-click (PPC) advertising campaigns on platforms like Google Ads and Bing Ads to drive targeted traffic.
• Develop compelling content for blogs, websites, email campaigns, and social media channels, ensuring it aligns with the brand voice and marketing objectives.
• Design and execute email marketing campaigns to nurture leads, retain customers, and drive conversions.
• Use tools like Google Analytics and social media insights to track campaign performance. Provide data-driven recommendations for optimization.
• Manage paid campaigns on digital platforms such as Facebook Ads, Instagram Ads, and LinkedIn Ads. Optimize budgets and ad performance.
• Work closely with graphic designers, developers, and sales teams to ensure cohesive messaging and successful campaign execution.
• Stay updated with the latest trends, tools, and best practices in digital marketing. Experiment with emerging platforms and techniques.
Qualifications:
• Proven experience as a Digital Marketer or in a similar role.
• In-depth knowledge of SEO, SEM, and digital marketing tools (e.g., Google Ads, Meta Business Suite, Google Analytics).
• Strong analytical skills and experience with performance metrics.
• Excellent communication and creative thinking skills.
• Familiarity with content management systems (CMS) like WordPress.
• Certifications in digital marketing (e.g., Google Ads, HubSpot, or Meta Blueprint) are an advantage.
What We Offer:
• Competitive salary and benefits package.
• A dynamic and collaborative work environment.
How to Apply:
To apply, submit your resume, portfolio (if applicable), to tomtonconsult@gmail.com
I’m a tech-savvy professional with a passion for web development, digital marketing, and a proven track record of helping companies thrive through my diverse skill set.
