JobsMedia, Marketing & Sales

Brand Strategist at Detail and Avedia Consulting

Location: Lagos

Company Description

Detail and Avedia is an Integrated Solution Consulting agency focused on developing incremental value for clients through their unique perspective of the African business environment.

Role Description

This is a full-time hybrid role for a Brand Strategist at Detail and Avedia Consulting. This role is responsible for developing and implementing strategies to amplify all brand identities and market positioning in our potential partners. other responsibilities include:

  • Conducting market research to understand trends, competitive landscape and consumer behavior.
  • Collaborating with the media team to create campaigns that align with brand strategy.
  • Analyzing research, data and trends.
  • Creating competitive reviews and situational analyses to refine brand positioning accordingly.
  • Working with other creative team members to execute initiatives for brands.
  • Developing brand architecture, positioning and strategy.
  • Writing compelling brand stories.
  • Meeting and pitching creative decks to clients.
  • Provide regular reports on effectiveness of brand strategies and campaigns worked on.
  • Leading ideation and brainstorming sessions.

Qualifications

  • Degree in business, marketing, branding, communication or related field required.
  • Previous experience as a brand strategist or similar role.
  • Excellent communication skills, both verbal and written.
  • Experience leading client meetings.
  • Analytical and problem-solving mindset.
  • Creative and compelling storyteller.
  • Strong research skills.
  • Strategic thinker.
  • Excellent presentation skills.

Related Articles

Back to top button